Fix what loses the sale, not what looks dated.

Plenty of Shopify stores in Sharjah get rebuilt every couple of years. The new version looks better, the team feels better about it, and the conversion rate lands roughly where it was before.

That happens because the rebuild answered a question about appearance when the problem was about selling. Frenco works the other way round. We are a CRO agency, and we change the pages where buyers actually stop.

Start with the evidence

Before anything is redesigned, we look at what your store already tells you. Analytics shows where visitors leave. Session recordings show what they did just before they left.

That pairing usually narrows a vague complaint about a store feeling clunky down to a specific screen and a specific moment.

What gets changed

Product pages get the most attention, because they carry the decision. The question is always whether a buyer has what they need at the moment they need it, or whether you are making them hunt.

Cart and checkout come next, where unexplained charges and extra fields do the most damage. Collection pages and navigation matter when buyers cannot find what they came for.

We look at mobile separately rather than trusting that a desktop layout scales down.

Rebuild or repair

Not every store needs a redesign. Sometimes the honest answer is that your theme is fine and three specific things on it are costing you orders.

We will tell you when that is the case, even though a full build would be worth more to us. An agency that sells work you do not need does not keep clients long.

How the engagement runs

We check tracking first, because changes measured by broken data teach you nothing. We find the leaks, fix the clear ones, and turn the uncertain ones into A/B tests so they prove themselves. You get a readout in plain language.

We are based in Dubai and work with brands across the UAE.

Whether this suits you

Shopify or Shopify Plus, steady traffic already arriving, and a gap between visits and orders that you cannot explain.

Book a CRO call and bring your store URL.