In the past couple of decades, ever since online shopping became a big thing, businesses have been on the lookout for fresh ways to cater to customers who love convenient shopping. One particular approach that has gained significant attention in recent years is Subscription-Based on Shopify for e-commerce brands.
You see, subscriptions are now a common occurrence in our life. It’s not just about magazine subscriptions any more. Many of us are subscribed to services like Netflix or Spotify, and we don’t even think of them as subscriptions anymore – they’re just part of our routines.
This subscription-based business model is now being used in e-commerce. It’s important now and for a good cause. The global market for Subscription-Based brands on Shopify is expected to hit a whopping US$478 billion by 2025. That’s because subscriptions provide a steady stream of income, unlike traditional one-time shopping.
But here’s the catch: not all ecommerce brands are taking full advantage of subscriptions in the same way. That’s where our experts at Underwaterpistol, specializing in Shopify Plus growth, come in.
They’ve handpicked a few online stores that are truly excelling in harnessing the potential of ecommerce subscriptions. Let’s dive in!
7 Top Subscription-Based Ecommerce Brands on Shopify
Here are 7 top-notch Subscription-Based brands on Shopify, setting the bar high in the world of online shopping.
① Cocofloss
Cocofloss is one of those Subscription-Based on Shopify that offers dental care products. They offer boxes stocked with toothbrushes and dental floss, among other oral hygiene necessities. What distinguishes them? It all comes down to making flossing pleasurable and gratifying.
The founders, Chrystle Cu (a dentist) and Cat Cu (an artist) teamed up to create this brand. Their mission? To add a touch of fun and motivation to your oral care routine. You’ll discover a fascinating assortment of fresh tastes, hues, and patterns in each box. They do it to keep your dental hygiene interesting.
② Loot Crate
Loot Crate is a unique subscription-based brand you’ll find among Subscription-Based on Shopify. They specialize in something pretty cool: delivering themed boxes (or crates) to fellow geeks and gamers. They’re all about celebrating pop culture, movies, TV shows, and gaming.
What sets Loot Crate apart? Well, it’s made by fans, for fans. So, if you’re into all things nerdy and love immersing yourself in your hobbies, Loot Crate is a fun way to do just that.
③ Pot Gang
Want to kickstart your herb garden but not sure how to begin? Meet Pot Gang. This company sprouted during the peak of the COVID pandemic when a group of folks decided to give home gardening a shot.
Pot Gang, based in the UK and part of Subscription-Based ecommerce brands on Shopify, makes herb gardening a breeze. They’ll send you all the essentials to grow your herbs and veggies, taking it step by step to make it easy for beginners. No need to feel overwhelmed; Pot Gang has got your back.
④ Who Gives a Crap
Who Gives a Crap is all about making a difference. It all started with a crowdfunding campaign when they realized that nearly 40% of the world’s population didn’t have access to toilets. So, they made a choice to take action.
As one of the Subscription Brands on Shopify, Who Gives a Crap offers not just toilet paper but a chance to contribute to a better world. You can buy their products once or opt for a subscription. Plus, they’re offering a £5 discount for first-time buyers.
⑤ Premama Wellness
Premama Wellness, a brand that collaborates with Underwaterpistol, is here to support expecting mothers with supplements grounded in science. They’ve got your back throughout your maternity journey, whether you’re planning for pregnancy or in the post-natal phase.
The best part? You can choose between making a one-time purchase or going for the ‘subscribe and save’ option.
And here’s the kicker – if you pick the subscription, you have the freedom to tweak or cancel it to suit your current needs. It’s all about making your pregnancy journey as easy as possible, just like the best Subscription-Based ecommerce brands on Shopify do.
⑥ Huel
Huel is all about providing shoppers with something special – nutritionally complete ‘real food.’ Unlike those bland protein powders and diet shakes you find elsewhere, Huel’s products, spanning various categories, offer a truly satisfying and nutritious experience.
You’ve got choices here. You can grab their products as a one-time purchase, or you can opt for a subscription. The best part? You’re in control. You have the freedom to cancel your subscription anytime without any annoying fees, and they provide various delivery frequencies to match your preferences.
It’s the kind of flexibility you’d expect from the top Subscription-Based ecommerce on Shopify.
⑦ Brew Tea Company
At Brew Tea Co., they know that true tea lovers take their tea seriously. That’s why, as an Underwaterpistol client and one of the standout Subscription-Based ecommerce brands on Shopify, they offer a range of options for those who believe a cup of tea is more than just a cup of tea.
Imagine building your perfect tea experience. Brew Tea Co. makes it happen with their bundle-builder, letting you mix and match loose-leaf tea and tea bags. And they have an impressive variety of blends, including English Breakfast, Lemon & Ginger, Yunnan Green, Decaffeinated Earl Grey, and more.
But there’s more to savor. Their loyalty program rewards members with ‘Brew Coins’ when they sign up for subscriptions. Plus, they’ve got a special feature that allows you to gift a 12-month subscription to someone. It’s tea time, done right!
Final Thoughts:
We have some excellent suggestions for you if you want to join the ranks of prosperous subscription-based on Shopify. First things first, take a look at our brand-new ebook on subscriptions.
This comprehensive guide has all the information you require to launch or grow your Shopify-based ecommerce subscription business.
But that’s not all. If you’d like to have a more in-depth conversation about how teaming up with our Shopify Plus growth experts at Underwaterpistol can benefit your ecommerce brand, we’re just a message away. We’re delighted to assist you in reaching your goals.
